This is how the cookie finally crumbles. Part II: Or “All Your Base Might Belong To Google”
Why is Google finally dropping the cookie? Simple: they don’t need it anymore. #CookielessFuture #DigitalMarketing #DataPrivacy #OnlineAdvertising #InternetPrivacy #TargetedAdvertising
This is how the cookie finally crumbles
The future of targeted advertising is upon us as the cookie begins its journey beyond the horizon. #CookielessFuture #DigitalMarketing #DataPrivacy #OnlineAdvertising #MarketingStrategy #InternetPrivacy #TargetedAdvertising
Does overreliance on programmatic hide a more significant problem?
Does so much reliance on programmatic hide a more profound challenge of online advertising in general?